Effective communication and attention play an important role in donor stewardship. According to Nonprofit Hub, Donors are at risk of walking away if not shown any attention especially after they've shown your organization some love through their generosity. Here are a few ways you can communicate your appreciation to your donors and
Figuring out how to get your first-time supporters to make a second donation is worth your organization's time and resources. According to the latest Fundraising Effectiveness Survey results, U.S. nonprofits only retain about 43% of their donors year over year. The numbers become more troubling for first-time donors as only 19% go on
Make interactions with donors extra impactful with these templates. Now is a great time to give your donors extra attention with these strategies: Extra Thank You Phone Calls. Extra Thank You Notes. Extra Thank You Emails. Bloomerang has put together effective templates for phone calls or emails using heartfelt, informal copy to make
Going the extra mile now can encourage continued donations later. People all over are spread thin right now. Now is the time to go the extra mile with your donors. Automated emails, generic thank you landing pages that aren't related to the specific campaigns they contributed to, or generic receipts can make your donors
Technology can truly reverse the trend of low donor retention rates that so many nonprofits face. NonProfitPRO has put together a very informative article on 7 technology-related methods to improve donor retention that every non-profit should start implementing now.These methods include features currently offered by ThankTank:Data Contextualized Gift AcknowledgmentsDonor SegmentationA Second Ask Within 90
Fundraising during challenging times requires new strategies. With an overall decrease in donor retention, organizations need to a new pathway to long-term sustainability. This new pathway includes three strategies: An all-out focus on stewardship. Integrating and investing in your middle and major donor programs. Ramping up your legacy giving program. Read the entire
Follow these tactics to keep donors engaged with your organization. According to Get Fully Funded, thanking donors is about connecting with their head and heart. There are 7 things non-profits need to do to connect with donors on both these levels. Put the time in. Respond with a thank you FAST. Personalize it.
An in-depth look into the important role of donor acknowledgements. The Institute for Sustainable Philanthropy has created this in-depth eBook on properly thanking doners for long-term success. The research guiding this eBook addresses four key questions: How do fundraisers define acknowledgment programs? What purposes are served by acknowledgment programs? What are the biggest